🎉 On Brand with Jimmy Fallon Lights Up Orange County, NY!

Something special just hit Orange County, NY—and we’re still smiling about it!

The day started like any other… until we rolled out a “Welcome to Orange County” basket 🎬🧺, posed for surprise selfies 📸, and watched one of America’s favorite hosts crack up our County Executive.

That’s right—Jimmy Fallon came to town.

And it wasn’t just for laughs (although there were plenty). He was here for something new, exciting, and very on brand…

✨ Why Was Jimmy Fallon in Town?

Great question—and even better answer.

Jimmy’s visit marks the launch of his brand-new NBC series, On Brand with Jimmy Fallon—an unscripted adventure where creativity meets competition in the world of big-brand marketing.

In this fresh and fast-paced series, Fallon starts his own dream agency, filled with clever creatives competing to pitch bold campaigns to some of the world’s most recognizable brands:

We’re talking:

🥯 Dunkin’

🥃 Captain Morgan

📱 Samsung (they’re even powering the agency HQ!)

🧁 Pillsbury
…and more!

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Jimmy’s not flying solo either—he’s bringing in Bozoma Saint John, the marketing queen behind Netflix, Uber, and Pepsi, as Chief Marketing Officer and mentor to the contestants. 🔥

Each episode dives deep into the creative process—from brainstorming to boardroom pitches. One standout will walk away with a cash prize and the title of the industry’s next visionary star.

“I love branding… This show lets the audience and our contestants get a peek behind the curtain of how campaigns come together. It’s exciting.” – Jimmy Fallon

We’re so here for it, Jimmy. 🙌

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Why Orange County? Why Not! 🎥

Orange County brought its A-game—and Jimmy felt it. Filming in OCNY is just that easy.

From amazing locations, state-of-the-art stages and unbeatable local support, we showed off exactly why we’re one of New York’s rising filming destinations.

🎬 Film-Friendly Vibes Only For On Brand With Jimmy Fallon

Huge thanks to the amazing businesses, leaders, and community members who helped us roll out the red carpet and create a moment we won’t forget. 💛

You showed the world why Orange County, NY is a top-tier filming destination—and the momentum is only growing. #FilmInOCNY.

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Want to Film in Orange County, NY? Let’s Make Movie Magic

Dreaming up your own next big production? Whether you need a small-town vibe, sweeping landscapes, or a full-service soundstage—Orange County has it all.

🎥 Contact the OCNY Film Office today to learn how we can support your next project:
📞 845-615-3885

Film is here—and it’s only getting bigger.
Let’s tell your story next.
#FilmedInOCNY